In this episode, Gary and Naren dive into a common issue dental practices face – the challenge of collecting payment at the time of service. They discuss how this problem is exacerbated when dealing with insurance companies that send reimbursement checks directly to patients, making it difficult for dental practices to obtain payment.
To address this issue, Gary and Naren recommend reducing reliance on PPO plans and providing practical tips on communicating the need for patients to pay upfront. They also advise informing patients that insurance companies like Delta Dental will send the check directly to them. They suggest that patients contact their benefits supervisor if they are still waiting to receive the reimbursement within two weeks.
Although they recognize that patients may only sometimes be enthusiastic about paying upfront, Gary and Naren emphasize the importance of doing so to improve cash flow and reduce dependence on PPO plans.
Download this Freebie Improve cash flow in your dental practice with our E-Book! Get expert advice on collecting payment, reducing reliance on PPO plans, and communicating the importance of upfront payment to your patients. Download now to avoid payment delays and boost your bottom line! DOWNLOAD NOW Episode Timestamps- 00:50:00 – Introduction to the episode
- 00:01:25 – Quick announcement about the upcoming MBA
- 00:06:12 – What insurance companies do
- 00:07:22 – Mindset of patients
- 00:08:20 – Delta’s Check
- 00:10:00 – Paying At Time of Service
- 00:11:21 – Insurance companies focus
- 00:12:03 – Frozen in fear
- 00:12:37 – A solution to overcome patient’s resistance to paying
- 00:13:50 – Recap
- 00:16:17 – Marketing solution for dental practices
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Reviewed by
Naren Arulrajah
CEO & Founder, Ekwa Marketing
Naren Arulrajah is the CEO and Founder of Ekwa Marketing, a 300-person dental marketing agency that has helped hundreds of practices grow through SEO, reputation management, and digital strategy. A published author of three books on dental marketing, contributor to Dentistry IQ, co-host of the Thriving Dentist Show and the Less Insurance Dependence Podcast, and a member of the Academy of Dental Management Consultants. He has spent 19 years focused exclusively on helping dental practices succeed online.