In this episode, Gary and Naren discuss one of the 6 fundamentals of marketing, reciprocity, and how it can benefit both your practice and potential patients.
Highlights:- Introduction on today’s topic > 03:01
- All reviews are not created equal > 04:04
- Successful marketing is helping people find and choose you > 07:54
- Dentists who listen to podcasts have higher quality practices > 09:44
- Accepting compliments > 11:14
- Making it worth their drive > 13:54
- Giving a reason > 16:47
- Grow my reviews > 18:52
- Leverage the moment, it’s all about the moment > 20:00
Life Smiles Dental Care: www.lifesmilesdentalcare.com/reviews/
Grow My Reviews: www.growmyreviews.com/
Comprehensive Marketing Strategy Review:
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Reviewed by
Naren Arulrajah
CEO & Founder, Ekwa Marketing
Naren Arulrajah is the CEO and Founder of Ekwa Marketing, a 300-person dental marketing agency that has helped hundreds of practices grow through SEO, reputation management, and digital strategy. A published author of three books on dental marketing, contributor to Dentistry IQ, co-host of the Thriving Dentist Show and the Less Insurance Dependence Podcast, and a member of the Academy of Dental Management Consultants. He has spent 19 years focused exclusively on helping dental practices succeed online.