High-Value Dentistry Series: Oral Conscious Sedation

This episode of the High-Value Dentistry Series delves into the practice of oral conscious sedation through a real-life story from Gary’s former practice, Life Smiles. As Gary’s marketing partner, the focus was on attracting patients who were not covered by PPO plans, emphasizing oral conscious sedation, among other high-value services. Oral conscious sedation, which is different from IV sedation, offers patients a twilight state of consciousness, easing fear and stress associated with dental visits. Mastery of SEO helps in attracting anxious patients to the practice, offering them comprehensive care in fewer visits, thus breaking away from insurance dependence. This transformative approach not only benefits patients but also makes dentistry more fulfilling for practitioners, leading to a snowball effect of offering multiple high-value services and creating a profitable, patient-centered practice. Tune in to discover the ideal patient profile, effective marketing strategies, and the impact of high-value services on dental practices..

• 00:00:50 – Introduction to the episode
• 00:01:55 – Secrets to thriving 2024 and beyond
• 00:03:48 – Jumps into the topic
• 00:05:27 – Which high value services should you add?
• 00:07:22 – oral conscious sedation
• 00:10:40 – 49% of US adults delay dental visits due to fear
• 00:12:27 – Mastering SEO
• 00:13:47 – What occurs clinically with extended dental neglect?
• 00:16:27 – People pay for what they want

Learn more about the Masterclass