Patient Communication

Do you roll the red carpet out for new patients?

In this episode, Gary and Naren explore the critical importance of making new patients feel valued and welcomed from their very first interaction with your practice. With rising competition and the ongoing need to reduce dependence on PPO plans, it’s more important than ever to “roll out the red carpet” for new patients. A key factor in this process is ensuring immediate availability for new patient appointments, ideally within a week of their initial call. If your practice fails to offer a timely appointment, there’s a high likelihood that the potential patient will seek care elsewhere.

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Based on Episode 308 of the Less Insurance Dependence Podcast. Listen to the original episode →

Naren Arulrajah

Reviewed by

Naren Arulrajah

CEO & Founder, Ekwa Marketing

Naren Arulrajah is the CEO and Founder of Ekwa Marketing, a 300-person dental marketing agency that has helped hundreds of practices grow through SEO, reputation management, and digital strategy. A published author of three books on dental marketing, contributor to Dentistry IQ, co-host of the Thriving Dentist Show and the Less Insurance Dependence Podcast, and a member of the Academy of Dental Management Consultants. He has spent 19 years focused exclusively on helping dental practices succeed online.

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