In today’s episode Gary and Naren discuss the 5,000 pound gorilla, also known as Delta Dental. Gary goes in depth on 2 letters that Delta has sent, one to dentists and one to your patients if you resign from their plan.
Highlights:- Introduction to today’s topic > 01:41
- Letters from Delta > 02:21
- The sequence in which you resign from insurance plans > 04:21
- Letter from Delta decreasing fees > 05:25
- Letter from Delta to patients when you resign from their plan > 11:09
- Give your patients many reasons not to go anywhere else > 12:21
- Resources free and paid > 15:51
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Reviewed by
Naren Arulrajah
CEO & Founder, Ekwa Marketing
Naren Arulrajah is the CEO and Founder of Ekwa Marketing, a 300-person dental marketing agency that has helped hundreds of practices grow through SEO, reputation management, and digital strategy. A published author of three books on dental marketing, contributor to Dentistry IQ, co-host of the Thriving Dentist Show and the Less Insurance Dependence Podcast, and a member of the Academy of Dental Management Consultants. He has spent 19 years focused exclusively on helping dental practices succeed online.