In this episode of “The Less Insurance Dependence Podcast,” Gary Takacs and Naren Arulrajah engage in a detailed discussion on whether insurance companies possess the authority to establish fees for services not covered under insurance plans. They travel into the historical challenges dentists faced when insurance companies dictate fees for services beyond their coverage, pondering the philosophical implications of such practices. Notably, they shed light on recent legislative advancements in select states that aim to address this issue. The conversation underscores the importance of dentists staying informed of state regulations and refraining from violating contract terms. Furthermore, they advocate for a strategic transition away from reliance on PPO plans, emphasizing alternative marketing avenues like Google SEO to attract patients and regain control over fee setting.
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Schedule a Coaching Strategy Meeting with GaryBased on Episode 292 of the Less Insurance Dependence Podcast. Listen to the original episode →
Reviewed by
Naren Arulrajah
CEO & Founder, Ekwa Marketing
Naren Arulrajah is the CEO and Founder of Ekwa Marketing, a 300-person dental marketing agency that has helped hundreds of practices grow through SEO, reputation management, and digital strategy. A published author of three books on dental marketing, contributor to Dentistry IQ, co-host of the Thriving Dentist Show and the Less Insurance Dependence Podcast, and a member of the Academy of Dental Management Consultants. He has spent 19 years focused exclusively on helping dental practices succeed online.